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The only solution required for all your survey needs.

Our Story

Founded by two industry experts in October 2020, Walr was set up to offer researchers an unrivalled data creation platform and service. It was designed to be the only solution required for all data creation needs. With the sole ethos of partnership, we wanted to provide a solution that played a key role in driving the success of our customers’ businesses.

With 350 years’ collective experience in the sector, having acquired the research tech firm QuenchTec in 2021, Walr now offers the research industry seamless data creation. Through one platform, customers can access an audience of millions and benefit from on-point data collection, analysis and and reporting.

With Walr’s tailored data creation products underpinning their activities, research users are now fully empowered to focus on what makes them successful and drives their businesses forward.

2020 year founded
60 team members
75 clients
60 k interviews per day
10 k projects run
1 bn questions asked
Our Values.

We Delight through Dedication

We go above and beyond for our clients, committed to delivering best-in-class service. We choose consistently to act in the best interests of our clients – with integrity, honesty and fairness – to delight through dedication.

We Lead with Trust

We approach our work with a data-driven mindset, balanced by an acknowledgement that we are all human, first. As our company continues to grow, we don’t lose sight of what’s most important — our people. We default to open, choose respect and show comfort with candor knowing that doing so fosters an environment where people can be their best selves.

We Revel in Innovation

We aren’t afraid to take informed risks, learn from mistakes and act with purpose to build the future. Through continual innovation, we deliver new solutions for our clients and elevate expectations — both within our business and throughout our industry.

We Celebrate as a Team

Walr is a globally distributed team that equally emphasizes individual accountability and collective success. We take the time to value others’ contributions and invest in growth by prioritizing Learning & Development and celebrating milestones during Monthly Group Meetings. Prioritizing inclusivity and leaving egos behind, we see that the whole is truly greater than the sum of its parts.

We Are Empowered to Act Like Owners

Regardless of background, tenure or title, all employees are empowered to be ambitious, courageous and accountable for their actions, in pursuit of the future of Walr.

Our strategic leadership team

Lewis Reeves Chief Executive Officer

Lewis has spent over 10 years working within the research, data and technology arena. With experience at scaled businesses such as Research Now (now Dynata), prior to launching Viga and scaling the group now known as Savanta.

Patrick Fraser Chief Financial Officer

Pat has more than 20 years’ experience within the research sector, honing his skills at some of the biggest companies in the industry, including GFK and Ipsos MORI, culminating in a role as Head of Central Government Research.

Emily Whiting Chief of Staff

Having held senior leadership roles at a high-growth start-up and a Fortune 150 corporation, Emily leverages deep experience in management consulting, program and change management, lead strategy and people operations.

Simon Vaarning Chief Technology Officer

Following a degree in Mathematics from the prestigious Lund university, Simon led development teams at Sorona and GMI. From here he moved to MI Pro, a part of QuenchTec, which was later acquired by Walr. Simon has led the tech team for three years now.

Find our team across the globe.

Strategically placed teams to deliver the best solutions for our customers, exactly when and where they are required.

United Kingdom

You’ll find Walr HQ situated just outside London Bridge station on the doorstep of Borough Market. Yummy!

USA

Our remote-first team of customer specialists cover most corners and timezones of the US, ensuring all needs are taken care of.

Sweden

The trendy Scandinavian city of Malmo, just over the bridge from Copenhagen, is where you will find our core development team.

Norway

In the heart of Oslo is where some of our great, innovative minds sit.

India

Multi-city coverage to ensure the very best talent is onboard, in support of our global business.

Australia

Coming soon! Sydney, watch out!

What’s it like to work at Walr? Join the team.